Aldi has announced plans to invest £3 billion in its British beef farmers over the next five years.
The retailer stated that this investment reflects its ‘ongoing commitment to championing Great British quality and assisting UK producers’.
Aldi highlighted that the investment would give farmers the confidence to plan ahead and ensure security within supply chains.
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A significant portion of this investment includes a five-year contract with its supply partner Kepak, which involves a £260m investment in their Aberdeen Angus beef line.
This deal is also expected to enhance the quality and variety of beef products available to customers.
Julie Ashfield, managing director of buying at Aldi UK, emphasised the crucial role that the UK farming community plays in food supply chains.
She commented: “As the UK’s largest British beef retailer, we’re proud of our long-term relationships with British farmers across the country.
“Our continued investment in British beef is in recognition of this and means we can continue to provide the best quality British products for our customers.”
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